Tag Archives: Marketing and Sales Management

Why a too strong alignment of marketing- and sales departments could hurt the company

A lot has been written about the integration of marketing- and sales functions, but there seems to be no consensus about what works best. From what I have seen in various blog posts most of them argue for tighter integration … Continue reading

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Our sales program reach the “Top Sales Universities” list

With a high increase in the number of students, updated curriculum, and 98% of our students in jobs within 6 months after graduation, our Bachelor in Marketing and Sales Management is doing great. And this week we were awarded a … Continue reading

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