Monthly Archives: December 2011

Is online retailers killing the “Brick and Mortar” stores?


As the results of the holidays shopping are starting to come it certainly might look that way. But as expected there is not a single answer to the bad results for the Brick and mortar stores. And not every store … Continue reading

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A long tail SEM strategy gave us 30% cost reduction and increased CTR with 143%


Our SEM, search engine marketing, strategy has been the same for many years. Based on the success of Google adWords marketing over the years a lot of words have been moving out of our price range and to overcome this … Continue reading

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