Tag Archives: PR

PR has no affect on sales…


You know the phrase “blinded by the light”? In addition to being a great Manfred Mann’s song it also reflects what happens to us when our product or company gets a beating in the press and all hell breaks loose … Continue reading

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The fine line between communication and information…


The communication part relates both to marketing and PR… Back in September we had local government election here in Norway and before the election I started to receive a lot of political propaganda/advertising/information – whatever you want to call it… … Continue reading

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The destructive war between PR & Marketing


I am getting so tired of the continues battle between PR and Marketing. This turf war is hurting both disciplines and instead of using our energy to fight we should cooperate (… that last sentence felt a bit like: ”Make … Continue reading

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